Project: Branding Facelift

Concept: Clouds represent divinity, pure thought and pure being, emptiness and everything. Clouds are creations of polar opposites existing as one in such a freedom of being they never become fixed in form, just like the flow of water clouds tell us to be free from everything yet as pure as divinity. Clouds frequently symbolize the element of air, which is associated with higher thought, intellectual ideas and abstract thinking.
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Agency: Prodesign Advertising